SEO Content Writers
All of my content writers are on US soil, as they would have to be to accurately write press releases in relation to your public relations/SEO strategy. When all is said and done, one needs to be able to view the content written for the site without cringing at the results. Have you been going through the cringe test with your writing and wincing? What is the cringe test? The cringe test is when you have someone you know and respect view your site and suddenly they click on a random page off of the sitemap and you have to decide whether you are about to be embarrassed or not.
SEO Link Building
I have the manpower you need to get the word out there. Once your precious content has been written you need a force to get it out there in every place I can find for free to show the world what you have to offer. And if the content is written well and represents a company that shows thought leadership in your vertical then you can rest assured that you will get the appropriate inbound links to your site linking to your irresistible content and when that happens you get links but more importantly you get targeted traffic!
SEO On-page Strategy
Now let’s face it; most web developers are in the dark about how to design a page
that is cleanly coded so that a search engine can get to what it needs in terms of
content on the page. The first question to ask about your website is “does every page
on the site even pass the HTML validation test at the W3C.org’s validation test?
If the validation fails then i need to dig in and re-organize the page. Please have a
look at the coding of the page you are reading right now to get an idea of what a
cleanly coded page looks like. What’s that you say; “I don’t know a thing about
HTML?” Fine, you don’t have to! Just right click on this
page and select “view source”. Can you understand what this page is about just
from looking at the coding? Well if you can, then you can imagine how easy it is
for the search engines to figure it out!
SEO Web Development
We touched a little on this in the section on “On-page Optimization” but to complete
the picture let us say that in today’s world the web is filled with websites that operate
off of a dynamic back-end written in ASP or PHP or .NET or CFM and with each of the
preceding languages comes a Ecom store or application that is apt to get in the way
of the search engines’ ability to get to your site’s content and hence, once again,
technology has gotten in the way of your site’s ability to rank.
I have a proprietary AJIV product that allows me to create optimized templates that
will allow your enterprise ecommerce store application to function just as it always
has, except with Truly OPTIMIZED coding in place!
